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How to make money online in Nigeria

Day by day, month by month, it is becoming easier to work from your laptop, and anywhere. Depending on your skill set and interests, there are many ways to make money online. Choose an interest, learn a skill, and begin earning cool money (naira or dollar) in Nigeria.

There are numerous ways to make money online but this article will focus on some of the best and quickest ways to do so by learning a single skill. One occasionally overwhelming but intriguing skill that will give you lots of opportunities and an edge.

This is a great skill for anyone looking to earn money as a student, a full-time employee, or even a business owner. You can use this skill anywhere and anytime.

As earlier mentioned, there are tons of skills like typing, transcription, admin support, full-stack development, etc. that can help you make money online, but you will need to sell yourself.

So, regardless of what that skill is, digital marketing is just the cherry on top, the icing on the cake. And that’s our focus for today.

Let’s talk about 7 real ways to make money online in Nigeria by acquiring a digital marketing skill.

Write blogs and get paid

This is one branch of content marketing. If you are creative and enjoy writing and/or editing, then content marketing is a skill for you.

People want to learn. The main reason we have the internet, and that sites like Google exist is that we want to gain knowledge. To read and learn about anything that’s useful to our brain. 

Living proof testimonials include blogs like Linda Ikeji’s and BenjaminDada.com, among others. The amount of money made online through blogging is really significant. You can set up a WordPress website to publish your blogs. Include affiliate links,  and brand advertisements in your blog entries.

Platforms like Medium, Substack, etc. give you the opportunity to earn money online as a blogger. Do you still think your ideas aren’t unique to you? Well, look at you reading this blog post even though you know you can find various topics like this online.

So why not learn how to help businesses communicate their brand message? And craft ideas in ways that will attract people.

Social media marketing

Individuals and businesses alike must maintain a social media presence. These days you get paid for having carved out your own following. And having the ability to influence people via your social media.

You’ve got to know how to get people’s attention. To understand the different social media platforms there are and how they work. Learning social media marketing also means you will learn how to run ads. Especially on the most popular platforms advertising platforms,

Facebook and Instagram.

By providing social media management services, you can earn a solid income online.

Your duties can include writing and publishing content, making updates, managing social media advertisements, and more.

Email Marketing

With email marketing, you can help businesses send emails and earn money. You write copies that convey and reflect the visions and offerings of the brand. To lure potential and existing clients to buy their goods and services. You can find email marketing jobs on platforms like Indeed, Fiverr, or Upwork.

SEO Specialist 

This is a high-demand skill. Everyone wants to be among the top-ranked businesses or individuals on search engines. Understanding SEO is one way to make your website and profile stand out. Especially in an era where it is getting easier and easier to create websites and social media pages.

There are two ways for business owners to promote their companies.

1) Build a website and optimize it for search engines.

2) Build social media profiles to promote your brand. 

You should use both in most situations.

But with so much to do as a business owner, it’s rare to find someone who wants to spend time on their social media accounts. Business owners are waiting to pay someone to manage these accounts. This means monthly fees, which should be music to your ears if you want to make money online.

You cannot simply produce content with high traffic today without having a solid understanding of SEO.

Although learning SEO can seem a little technical at first. But like everything else, with perseverance and hard work, you can start producing content that will rank and enhance lead generation.

Video Marketing

One of the strongest strategies for selling a product or service is video marketing. You can also work as an advertiser if you have smart marketing and video editing skills.

Several businesses can use your videos on Facebook, Instagram, and others to advertise their goods. Use your compelling content to support the video. If you can help a good company make more money, they will invest in you.

Startups and influencers are looking for people to create motion graphics and how-to-videos‌. So don’t miss out on these projects.

Website creation and development

Another option to earn money online is by building websites. Website creation entails developing, designing, organizing, and updating the site. You can design websites for eCommerce stores and startups.

To develop this skill, one needs both technical expertise and creativity. Building a user-friendly, appealing website will increase the amount of money you make.

Graphic Design

A skill in high demand is graphic design. It’s finding visual solutions for a certain goal. It’s true that virtually every visual encounter you have is a product of graphic design.

When it comes to making money online, you could decide to work as a freelancer or as an employee for a company.

Through the internet, you can work from the convenience of your home for people who are anywhere in the world. Become a freelance writer to create interesting articles, blog posts, essays, and other tasks for clients while earning money.

Also, you can work as a freelance web designer, graphic designer, social media and email marketing expert, etc. To get started easily, there are freelance websites and telegram communities in Nigeria.

How do you acquire these skills?

The best part of digital marketing is how its skills are linked, and if you’re smart enough, you can soon make a lot of money. You may, for instance, continue working for a company while also working as a freelance writer and offering SEO services to others.

Using the list above, you may pick the best area to focus your efforts on in order to earn more money.

Virals and Signals is a digital marketing agency that will help you get the necessary skills you need to make money online.

We provide interesting and practical knowledge that will assist you in adapting as you move toward carving out a career path. You also obtain certifications that are accepted around the world.

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I Hate Social Media, but It’s Good for Business

I Hate Social Media, but It’s Good for Business

The statement after the word “but” is why you are here. It’s why you’re reading this. But for me, there’s a love-hate relationship.

There’s no conversation you’re having these days without social media influencing it. You either saw something or read about it at some point while scrolling. Then you go ahead dissecting it with whoever shows interest or with your brain. Either way, it made you wonder or affirm.

And to think it’s just a tool like any other tool. A tool that has come to dominate our lives and invade everything. And I mean everything, especially when you let it.

This reading will help you understand why hating social media is valid. And why no business can survive without it in the 21st century.

What is social media?

Social media is a tool people use to communicate their thoughts. For sharing ideas, personal messages, etc. And every other type of content via the internet.

As of October 2022, analysis from Kepios, according to datareportal shows that there are 4.74 billion people around the world who use social media. Imagine being able to communicate anything to people anywhere in the world. Wild right? I know.

You can exchange pictures, exchange ideas, and watch anyone’s video as long as they upload it on social media. It’s beautiful and yet poisonous.

Poisonous because what you see on social media isn’t always what it appears to be. There’s a false belief, and people have unconsciously trapped themselves in it.

Poisonous because people are sharing information we shouldn’t know about. Some of us know about people’s business against our will. There are too many bad habits that have become normalized out there. People are doing outrageous things for clout, likes, followers, and subscribers. What a time to be alive on Earth.

The effect of social media is expected, as there are pros and cons to almost everything involving humans. It could positively or negatively impact people by encouraging cyberbullying, depression, and access to immoral acts. It’s doing as much harm as good.

Social media is a beautiful mess.

Why I Hate Social Media

You’re wondering why I still have to highlight it here even after the above rant. It’s for you to understand how powerful that tool is. It has me in a chokehold.

  • People are much more comfortable staying indoors because they can see everything on their phones. Loneliness has increased.
  • It’s a major reason for anxiety because you’re seeing your peers create highlight reels of their lives without the behind-the-scenes (BTS) reality. Then you go into a mini panic mode wondering, “Why me?”
  • There has been an increase in depression and suicide because of the awareness it creates. It’s so bad that people even jump on the trend for clout’s sake. Skibii don’t do it again. (He once faked his own death.)
  • The glorification that comes with being the first person to record something and share it on social media is another reason I’ve got a beef with the tool.

I could go on, but the world has always been a terrible place, and humans have always had an awful side, it’s nothing new. Social media gave it more exposure. The tool gives everything exposure if you must know.

But amidst all this, guess what has made the creation and thriving of businesses easy? That’s right, dearest social media. This is where we explore why social media is good for business.

Social media has changed the way businesses reach their customers and increase revenue. For businesses of all sizes, it’s one of the most effective ways to connect with prospects and clients.

Ever heard about social media marketing? I’m hoping so. Do you understand what it entails and how to navigate it, or do you only use social media to exercise your thumb? Scrolling king and queen: yes, I am judging you.

What Is Social Media Marketing?

It’s a subset of digital marketing. It allows you to leverage the power of popular social media platforms to achieve your marketing and business objectives. It goes beyond creating a profile or account on one of these sites and posting when your mood allows. Social media marketing entails an evolving strategy with goals you can measure.

Why It’s Good for Business.

  • Businesses can develop their brand by having a presence on various social media platforms.
  • The personal feature of social media enables businesses to develop connections with customers. And to build brand loyalty.
  • Businesses can use social media to advertise and connect with new audiences. They can also reach people most likely interested in their offerings by generating targeted and dynamic ads.

Remember what coca-cola did with their “share a coke” campaign that had the names of people on a bottle? I bet even those who don’t drink soda bought a bottle just to jump on the trend and share an image of it on social media.

  • Businesses can also use social media to showcase their products and services and persuade people to buy or do something. Sites like Facebook and Instagram have developed features that allow businesses to sell their products directly on their platforms. 75% of internet users use social media to research products.
  • Businesses can use it to educate, entertain, and inform people about whatever they’re selling that aims to make their lives better. Making things and the lives of people better.

You could go on reading about why social media is good for business but I’ll stop here. And show you a place to learn and practice. Where you can better understand the power of social media marketing. You don’t believe it?

Read about how Precious Ojukwu made a career switch to digital marketing with the help of Virals and Signals.

As much as I despise social media, Virals and Signals taught me that using it for business is not only necessary but also beneficial.

Great marketing on social media can bring remarkable success to your business. Helping each business create die-hard fans (aka brand advocates), and drive leads and sales. But you can’t hack this if you don’t have in-depth knowledge of how to leverage the tool.

So, while I dislike social media, it is not only good but also excellent for business.

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Why I Quit Sales and How It Triggered a Life-Changing Career Switch to Digital Marketing

Why I Quit Sales And How It Triggered A Life-Changing Career Switch To Digital Marketing

  • It comes down that so many people wish to change their career or change industries to a career that is more flexible and remote. Most especially, lots of people hunger to break into Tech but are scared to do so because they are worried it means throwing away all the knowledge, training, and experience they have acquired over the years. Some may even be afraid that they might not succeed in it. Most people who have the will to switch to Tech do not want to code as well. The truth is that not all Tech careers require coding, take for example Digital Marketing. Anyone can learn digital marketing without having to code.

I am Ojukwu Precious an alumnus of Virals and Signal Creative Marketing Agency and I am excited to tell you my story on how I quit my Sales job to learn Digital Marketing and also went from earning in Naira to earning in Dollars within three months.

ABOUT MY CAREER CHANGE

On a reflection, my career journey has been quite intriguing. Firstly, I studied pure and applied chemistry in university and did a six months internship at a PVC pipe production company. Everyone expected me to dive into one of the chemical industries or do something related to my course but well, I found myself in the luxury fashion retail sector as a sales executive. Not by choice anyway, I needed a Place of Primary Assignment for NYSC. 

You might be wondering how that worked for me, I was great at it funny enough. At first, it was difficult considering that I am a shy and reserved person, but I got used to it. I started enjoying meeting new people and interacting with different personalities. I remember hitting my sales target the first time, I was blown away. I kept staring at my commission like it was a trophy. It was a trophy because I hadn’t made such money before.

Well, selling got boring at some point. There was nothing new and as someone who gets bored easily, I felt I was being held in a box, repeating the same things every day. Well, I quit my job a few months after NYSC. I did get other jobs, working in different roles but I was just never fulfilled. I started spiralling and that was the toughest time of my life. Then one day I decided to explore Tech courses, but I knew I didn’t want to code. I needed something thrilling and spontaneous. I did my research and I discovered Digital Marketing, I had to do a lot of deep thinking before I finally decided to learn Digital Marketing. 

Oh, in the case that you don’t know what Digital Marketing is all about. It is also called online marketing for short. It is the promotion of bands to connect with potential customers using the internet and other forms of digital communication, through email, social media, and web-based advertising. You don’t even need any prior experience to learn Digital Marketing. You also don’t need to have a college degree to learn Digital Marketing. 

So back to my story, I decided to learn Digital Marketing because you have a high chance of working remotely, no more facing the Lagos traffic. I could also freelance if I wanted to, all while earning in foreign currencies. Then Digital Marketing is constantly evolving, there is always a new trend on social media and other digital marketing channels. This means that there is always something new to learn and try out. Isn’t that exciting? You have to be up on your toes. Trust me, nothing is boring about this career at all. I just knew I was going to love this and I had to take the next step which was to find a place to learn digital marketing. 

I went on a hunt for an academy to take the course. I wanted somewhere with a flexible teaching schedule and also cost-effective. I found Virals and Signals Creative Marketing Agency and it did check all my boxes. They also have very great reviews. And if the weekday classes are not convenient for you, you can also register for the weekend classes. Majorly for those who have a 9-5 and do not want to quit yet. There is also room for private coaching and all these can be done online or on-site at the academy. 

LIFE AT VIRALS AND SIGNALS CREATIVE MARKETING AGENCY

So, my journey began. I loved the classes a lot. You can tell if you would enjoy a class from the first day actually and damn, I did enjoy my first day. The classes were fun. The funny part is that questions are usually thrown randomly so you just have to pay attention because you do not know when and you don’t know who will be asked, it could be you. I’m sure you wouldn’t like to fall your hands. Another fun thing is that you get to handle projects at the end of every section of the course. The projects helped me with the practical knowledge of the course. You get to learn every aspect of Digital Marketing, from Marketing Fundamentals and Strategy to Content Strategy, Social Media Marketing, Social Media Advertising, Search Engine Optimization,

Search Engine Marketing with Adwords and Email Marketing even a free course on Freelancing. This covers all aspects of digital marketing and it was very exciting. I had a very wonderful coach, he was so patient, and he teaches to make sure everyone understands and nobody is left behind. I had a wonderful time learning digital marketing at Virals and Signals Creative Marketing Agency.

AFTER MY DIGITAL MARKETING COURSE

After my course, I ran a three months internship with the agency. I needed that because it was an opportunity to groom myself. I also took up free jobs from friends and everyone willing just to build my portfolio. After a few months, I decided to start applying for a full-time job in international companies, just the way I have always dreamed it. This phase was a bit difficult; I wouldn’t lie. I almost got discouraged. After two months of trying, I got an email from one of the companies asking if I was available for an interview. The happiest day of my life! Well, I did three interviews with them and even did a demo project before I finally got an offer! Now I have my dream job and making money, just the way I wanted it. I have just been growing so far since then.

SOME OF THE CHALLENGES I FACED IN MY JOURNEY

 Well, I would definitely be lying if I said I didn’t face any challenges on this journey. So one of my biggest challenges during the career change was the fear of failure. I didn’t want to flop at this one cos I had already put my mind and soul into it. I kept asking myself questions, secondguessing my thoughts. I hate failure a lot so I was scared to even start. And I think just before the change, I was very unsure about myself, and more than anything, I wanted to be clear about that.

I had to do a lot of soul-searching to decide if I needed this. I kept asking myself, “what if I don’t succeed”. But I had to snap out of that. 

Then I suffered from imposter syndrome. I couldn’t believe I was doing what I was doing. I remember finishing my first project while learning and thinking it was a whack only for my coach to say it was excellent. I was like “Oh, wow”. The fact that I was achieving a lot and doing a lot of things that I didn’t think I could even do, like writing. At every point, I had to have selfcompassion and celebrate my successes and every baby milestone I achieved.

 This has been the biggest step of my life and I am happy I did take it.

 WHAT AND WHO HELPED ME THROUGH THIS JOURNEY

 Speaking on the “What”, I must say the willingness and the zeal. I am naturally a highly driven person when I want to achieve a goal. I mean, that might be a good side to imposter syndrome, the hunger to be exceptional and to learn and be perfect in the field. I also wanted to prove myself so bad. I had been stuck for a while not knowing what to do at some point, but once I figured that out, I decided to put all my mind and strength, and energy into it. I wanted to be somebody, to have something and I was bent on achieving that.

 Well, on the “Who”, I will forever be in debt to my coach at Virals and Signals Creative Marketing Agency. He saw me through all the difficulties. He was ever ready to answer all my questions and clarify all my confusion during the course and even until date. He is very reliable and he doesn’t hesitate to come through. My family and friends as well, they were all supportive and rooting for me because they knew what I had been through. And they understood that that was a huge step for me.

THE BEST THING ABOUT CHANGING YOUR CAREER TO DIGITAL MARKETING

 Well, the absolute best thing about being in this field is that you never get bored. The whole aspect of this career changes as technology changes every day. So, be assured that you are going to be doing something new every day and the good side to it is that you’re also learning every day. I believe growth comes through learning.

I have a very flexible work schedule while also working from the comfort of my home and earning my cool cash. I mean, I love making money and being financially free. Everyone does.

MY ADVICE TO PEOPLE WHO WOULD LIKE TO TAKE A DIGITAL MARKETING COURSE.

 Honestly, if you don’t change that career that you so much hate today, you might end up regretting it tomorrow. And if you feel it is too late, the good news is, it’s never too late for anyone.

The truth is every business needs Digital Marketing, so there is always a guarantee of a job after learning Digital Marketing. It would never phase out. It is constantly changing as the world is evolving. There is a money-making guarantee on that. But you have to choose the best place to train which is why I would forever recommend Virals and Signals Creative Marketing Agency because it changed my life and it also has changed the lives of so many people. There is nothing better than learning from a place where you feel comfortable, and where the coaches interact with the students very well. Where you have freedom of expression and the freedom to express your misunderstandings. So, I will give the academy a five star always.

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