• It comes down that so many people wish to change their career or change industries to a career that is more flexible and remote. Most especially, lots of people hunger to break into Tech but are scared to do so because they are worried it means throwing away all the knowledge, training, and experience they have acquired over the years. Some may even be afraid that they might not succeed in it. Most people who have the will to switch to Tech do not want to code as well. The truth is that not all Tech careers require coding, take for example Digital Marketing. Anyone can learn digital marketing without having to code.

I am Ojukwu Precious an alumnus of Virals and Signal Creative Marketing Agency and I am excited to tell you my story on how I quit my Sales job to learn Digital Marketing and also went from earning in Naira to earning in Dollars within three months.

ABOUT MY CAREER CHANGE

On a reflection, my career journey has been quite intriguing. Firstly, I studied pure and applied chemistry in university and did a six months internship at a PVC pipe production company. Everyone expected me to dive into one of the chemical industries or do something related to my course but well, I found myself in the luxury fashion retail sector as a sales executive. Not by choice anyway, I needed a Place of Primary Assignment for NYSC. 

You might be wondering how that worked for me, I was great at it funny enough. At first, it was difficult considering that I am a shy and reserved person, but I got used to it. I started enjoying meeting new people and interacting with different personalities. I remember hitting my sales target the first time, I was blown away. I kept staring at my commission like it was a trophy. It was a trophy because I hadn’t made such money before.

Well, selling got boring at some point. There was nothing new and as someone who gets bored easily, I felt I was being held in a box, repeating the same things every day. Well, I quit my job a few months after NYSC. I did get other jobs, working in different roles but I was just never fulfilled. I started spiralling and that was the toughest time of my life. Then one day I decided to explore Tech courses, but I knew I didn’t want to code. I needed something thrilling and spontaneous. I did my research and I discovered Digital Marketing, I had to do a lot of deep thinking before I finally decided to learn Digital Marketing. 

Oh, in the case that you don’t know what Digital Marketing is all about. It is also called online marketing for short. It is the promotion of bands to connect with potential customers using the internet and other forms of digital communication, through email, social media, and web-based advertising. You don’t even need any prior experience to learn Digital Marketing. You also don’t need to have a college degree to learn Digital Marketing. 

So back to my story, I decided to learn Digital Marketing because you have a high chance of working remotely, no more facing the Lagos traffic. I could also freelance if I wanted to, all while earning in foreign currencies. Then Digital Marketing is constantly evolving, there is always a new trend on social media and other digital marketing channels. This means that there is always something new to learn and try out. Isn’t that exciting? You have to be up on your toes. Trust me, nothing is boring about this career at all. I just knew I was going to love this and I had to take the next step which was to find a place to learn digital marketing. 

I went on a hunt for an academy to take the course. I wanted somewhere with a flexible teaching schedule and also cost-effective. I found Virals and Signals Creative Marketing Agency and it did check all my boxes. They also have very great reviews. And if the weekday classes are not convenient for you, you can also register for the weekend classes. Majorly for those who have a 9-5 and do not want to quit yet. There is also room for private coaching and all these can be done online or on-site at the academy. 

LIFE AT VIRALS AND SIGNALS CREATIVE MARKETING AGENCY

So, my journey began. I loved the classes a lot. You can tell if you would enjoy a class from the first day actually and damn, I did enjoy my first day. The classes were fun. The funny part is that questions are usually thrown randomly so you just have to pay attention because you do not know when and you don’t know who will be asked, it could be you. I’m sure you wouldn’t like to fall your hands. Another fun thing is that you get to handle projects at the end of every section of the course. The projects helped me with the practical knowledge of the course. You get to learn every aspect of Digital Marketing, from Marketing Fundamentals and Strategy to Content Strategy, Social Media Marketing, Social Media Advertising, Search Engine Optimization,

Search Engine Marketing with Adwords and Email Marketing even a free course on Freelancing. This covers all aspects of digital marketing and it was very exciting. I had a very wonderful coach, he was so patient, and he teaches to make sure everyone understands and nobody is left behind. I had a wonderful time learning digital marketing at Virals and Signals Creative Marketing Agency.

AFTER MY DIGITAL MARKETING COURSE

After my course, I ran a three months internship with the agency. I needed that because it was an opportunity to groom myself. I also took up free jobs from friends and everyone willing just to build my portfolio. After a few months, I decided to start applying for a full-time job in international companies, just the way I have always dreamed it. This phase was a bit difficult; I wouldn’t lie. I almost got discouraged. After two months of trying, I got an email from one of the companies asking if I was available for an interview. The happiest day of my life! Well, I did three interviews with them and even did a demo project before I finally got an offer! Now I have my dream job and making money, just the way I wanted it. I have just been growing so far since then.

SOME OF THE CHALLENGES I FACED IN MY JOURNEY

 Well, I would definitely be lying if I said I didn’t face any challenges on this journey. So one of my biggest challenges during the career change was the fear of failure. I didn’t want to flop at this one cos I had already put my mind and soul into it. I kept asking myself questions, secondguessing my thoughts. I hate failure a lot so I was scared to even start. And I think just before the change, I was very unsure about myself, and more than anything, I wanted to be clear about that.

I had to do a lot of soul-searching to decide if I needed this. I kept asking myself, “what if I don’t succeed”. But I had to snap out of that. 

Then I suffered from imposter syndrome. I couldn’t believe I was doing what I was doing. I remember finishing my first project while learning and thinking it was a whack only for my coach to say it was excellent. I was like “Oh, wow”. The fact that I was achieving a lot and doing a lot of things that I didn’t think I could even do, like writing. At every point, I had to have selfcompassion and celebrate my successes and every baby milestone I achieved.

 This has been the biggest step of my life and I am happy I did take it.

 WHAT AND WHO HELPED ME THROUGH THIS JOURNEY

 Speaking on the “What”, I must say the willingness and the zeal. I am naturally a highly driven person when I want to achieve a goal. I mean, that might be a good side to imposter syndrome, the hunger to be exceptional and to learn and be perfect in the field. I also wanted to prove myself so bad. I had been stuck for a while not knowing what to do at some point, but once I figured that out, I decided to put all my mind and strength, and energy into it. I wanted to be somebody, to have something and I was bent on achieving that.

 Well, on the “Who”, I will forever be in debt to my coach at Virals and Signals Creative Marketing Agency. He saw me through all the difficulties. He was ever ready to answer all my questions and clarify all my confusion during the course and even until date. He is very reliable and he doesn’t hesitate to come through. My family and friends as well, they were all supportive and rooting for me because they knew what I had been through. And they understood that that was a huge step for me.

THE BEST THING ABOUT CHANGING YOUR CAREER TO DIGITAL MARKETING

 Well, the absolute best thing about being in this field is that you never get bored. The whole aspect of this career changes as technology changes every day. So, be assured that you are going to be doing something new every day and the good side to it is that you’re also learning every day. I believe growth comes through learning.

I have a very flexible work schedule while also working from the comfort of my home and earning my cool cash. I mean, I love making money and being financially free. Everyone does.

MY ADVICE TO PEOPLE WHO WOULD LIKE TO TAKE A DIGITAL MARKETING COURSE.

 Honestly, if you don’t change that career that you so much hate today, you might end up regretting it tomorrow. And if you feel it is too late, the good news is, it’s never too late for anyone.

The truth is every business needs Digital Marketing, so there is always a guarantee of a job after learning Digital Marketing. It would never phase out. It is constantly changing as the world is evolving. There is a money-making guarantee on that. But you have to choose the best place to train which is why I would forever recommend Virals and Signals Creative Marketing Agency because it changed my life and it also has changed the lives of so many people. There is nothing better than learning from a place where you feel comfortable, and where the coaches interact with the students very well. Where you have freedom of expression and the freedom to express your misunderstandings. So, I will give the academy a five star always.